Prototyping a new product to improve our working life

I took the MOOC created by IDEO: Design Kit – Prototyping with some colleagues. We decided to work on « How might we improve our working life ? » and started writing ideas for the different places where we use to work: at home, at the office, at our client office or outside, in a coffee, coworking space, transport…


With one of my colleague we picked the Logic case seed idea and built a first prototype:

Fétiche 2

We wanted to go further and created a new prototype with the feedback received.

We called our product Fétiche and worked on our value proposition:

Support nomad workers and help them in their daily challenges.

We started an immersion with nomad workers and developed insights. We met technology experts and leather artisan.

Fétiche 3Fétiche 1

Fétiche won the jury price of the internal competition supporting an entrepreneurial project organized in my company. It’s at this time I left the company but I am still following it!

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